Marketing and Digital Media
Marketing personnel take on a variety of responsibilities and must work effectively with all people, listening to customer needs in order to achieve their marketing initiatives. An effective marketing professional needs to be proficient in planning, creating, organizing and delivering successful promotional campaigns. Oral and written communications play a vital role in transmitting product and marketing ideas to customers, employees and supervisors.
The program of study combines classroom work and on-the-job training to teach skills needed in marketing functions and business operation. After graduation you may seek employment as a creative professional in marketing or digital media.
Paying for the Program
Out-of-State Tuition & Fees: $13,908*
Career Outlook
Estimated annual salary for Marketing and Digital Media graduates represents median annual wage from EMSI's Analyst, Career Coach and Institutional Research data.
Potential Careers
- Marketing Manager
- Marketing Communications Specialist
- Social Media Marketer
- Apply for admission.
- Submit official high school, high school equivalency and/or college transcripts to the Admissions Office of the campus you plan to attend.
- Complete ACCUPLACER® reading and writing assessment and ALEKS® math assessment for course placement. Assessments may be waived based on previous college coursework or submission of valid ACT®, or SAT® test scores. Reading and writing scores are valid for three years, and math scores are valid for two years.
View a sample schedule for this program of study.
Review the College catalog for program sequence, admissions and academic requirements.
BPA (Business Professionals of America)
Business Professionals of America is a student organization that prepares students for the business workforce through the advancement of leadership, citizenship, academic, and technological skills.
Calmar NICC BPA Advisors:
- Brent Beyer - beyerb10232@nicc.edu
- Melissa Stewart - stewartme@nicc.edu
Peosta/Dubuque NICC BPA Advisors:
- Ken Brown - brownke@nicc.edu
- Angela Pyzocha - pyzochaa@nicc.edu
The Marketing Management degree currently has transfer agreements in place with the institution(s) listed below. Students are encouraged to speak with their transfer college or university to verify that their planned courses at NICC will meet necessary requirements. Learn more about transferring from NICC.

Alex Goerdt
Programming Specialist
- Email: goerdtal@nicc.edu
- Phone: 844.642.2338, ext. 2459
- Location: Peosta

Ken Brown
Business Instructor
- Email: brownke@nicc.edu
- Phone: 844.642.2338, ext. 2301
- Location: Peosta